The Good Season Foundation.
The house sells the photograph. The Foundation looks after the world it was made in.
1.5% of the profit on every photograph the house sells goes to forests, seas, animals and the places we photograph, in perpetuity, and is accounted for in the Foundation’s annual report.

1.5% of every profit, in perpetuity.
- Of the profit
- It comes out of what the house makes on each piece. Nothing is added to the price you pay.
- On every piece
- Any photograph, at any size, framed or not. There is nothing to opt into.
- In perpetuity
- Not a campaign or a season. The pledge has no end date.
The Good Season FoundationGood seasons, preserved.
From the sale to the work.
The same path for every piece the house sells.
The sale
A photograph is ordered from the house.
The share
1.5% of the profit on that piece is set aside for the Foundation.
The work
It is directed to the Foundation’s four areas of work.
The record
What is set aside, and where it goes, is set down in the annual report.
Four areas of work.
Forest regrowth, maritime welfare, animal preservation, and land and heritage. Where the money goes, and how much, is set down in the reports.
On the record.
The Foundation reports once a year. Every volume is kept here.
Volume One · Founding Edition · 2026
Opening the ledger.
Founding volume of the Foundation report: the charter, the four disciplines and the opening ledger.
Read the reportPublished Spring 2026
- CharteredOf every profit, in perpetuity
- 1.5%
- Disciplines
- 4
- Committed
- £0.00
- First figures
- 2027
Every photograph in the house carries the pledge.
Printed only when you ask, framed by hand in the UK, and delivered free.
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